Categoria: News and Events

We are happy to tell you a story that has seen us as protagonists in the academic world: Safety21 was at the center of a university project that led to the realization of the thesis “Internationalization as a growth driver for companies: the Safety21 case“. A work born from the collaboration between our Country Manager and Matteo Marcon, a student of the master’s course in Management and Business Management at the University of Verona.

It all started in September 2024, when Matteo met with our HR Business Partner Anna Maria Grasso to explore possible professional opportunities. His subsequent meeting with Paolo Tommasini turned from a simple interview into something much more interesting: a rich and stimulating dialogue that gave way to a thesis project with Safety21 as a case study.

From there, the path quickly developed into an in-depth study on the internationalization of Italian SMEs, with our concrete example as a guide. The work, carried out with the support of Professor Fabio Cassia, led to the creation of a small operational “manual” designed to help companies face foreign markets with more awareness.

Matteo’s thesis explores how Safety21 has managed to establish itself on international markets through an innovative approach based on technologies that simplify land management: a model capable of reducing time and costs, responding effectively to the typical challenges of public administration.

Another aspect explored during the work concerns the role of the Country Manager, seen up close through the experience of Paolo Tommasini. His figure is central to the development of the company in international markets: he is responsible for creating local strategies, monitoring results, reading cultural and regulatory contexts and building solid relationships with institutions. In practice, it is the bridge between the group’s global vision and the concrete reality of individual markets.

During the project, Matteo was able to collect direct testimonies, enter our processes and closely analyze the strategic tools we use to grow abroad.

For us at Safety21 it has been a pleasure to collaborate on this path, and it makes us proud to know that we have been a source of inspiration for a thesis that combines theory and practice, innovation and training!

The last meeting of the second edition of “Mi Voglio Sicurә”, a training project dedicated to road safety and aimed at secondary school students in the Metropolitan City of Milan, as part of the Milan Metropolitan Safety Project, was held on May 15 at the Parco Nord School Center in Cinisello Balsamo – which houses the Casiraghi, Montale and Descartes Institutes.

The initiative, promoted by Safety21 in collaboration with the Metropolitan City of Milan and with the support of the Lorenzo Guarnieri Onlus Association, aims to raise awareness among young people on the importance of responsible driving and road behavior, which is essential for the protection of their own and others’ safety.

The meeting saw the active participation of the students, involved in interactive activities and moments of direct confrontation with the speakers.

To close the morning was the theatrical performance “Two (not) imaginary boys”, written by Luca Valdiserri and Stefano Guarnieri, with the adaptation by Caterina Rugghia, inspired by the true stories of Francesco Valdiserri and Lorenzo Guarnieri, two young victims of road piracy. On stage, Domenico Sorrentino and Federico Diana gave life to an intense confrontation between the two protagonists, in an imaginary dialogue that strikes for authenticity and emotional strength.

“What is the good news? We are dead!” – this is how Francesco addresses Lorenzo on stage. A dramatic and direct message, which through the voice of parents becomes a powerful tool for prevention.

The show represented a moment of great impact and reflection, highlighting how road safety must be considered a shared social and cultural priority.

Once again, the Milan Metropolitan Safety Project has shown that investing in prevention means investing in the future, starting with those who are building this future day after day: the students.